Visit Manhattan on Friday launched its “Manhappiness” campaign to showcase the culture and experiences the city has to offer visitor. As part of the campaign, Visit Manhattan will highlight the diverse attractions, events and amenities that it believes make the region a top destination for leisure, business and family-friendly experiences. That includes the downtown area’s shops and restaurants, the scenery of the Flint Hills and more. “We are excited to unveil the ‘Manhappiness’ campaign and invite everyone to discover the joy of Manhattan,” said Marcia Rozell, director of Visit Manhattan, in a written statement. “With its rich cultural heritage, outdoor recreational opportunities and welcoming community, Manhattan offers something for everyone, whether you’re seeking adventure, relaxation or simply a memorable getaway.” The campaign will feature a variety of marketing initiatives, including digital and social media promotions, visual content, storytelling and partnerships with local hospitality businesses and attractions. Through these efforts, Visit Manhattan “aims to inspire travel enthusiasts, families, event planners and business travelers to experience the happiness of Manhattan firsthand,” according to a release.
Source: themercury.com
